WMC Strengthens its industry leadership by participating in WRI 2025

From October 27 to 29, WMC took part in the Wire Reinforcement Institute (WRI) meeting, the organization that brings together the leading wire mesh manufacturers in the United States, along with key machinery and supply providers for the sector. This event is one of the most relevant spaces for the industry’s technical, operational, and strategic advancement.

What is the WRI and why is it important for WMC?

The WRI is an organization that drives the growth of the steel reinforcement industry by promoting best practices, standardization, technological innovation, and knowledge-sharing among the market’s top companies.

Learn more about WRI here: https://wirereinforcementinstitute.org/

For WMC, this meeting represents a strategic opportunity to:

  • Identify market trends and changes in mesh demand in the U.S.
  • Explore new technologies in processes, machinery, and operational optimization.
  • Strengthen the company’s institutional presence in the industry.
  • Contribute to the development of industry standards and technical guidelines.

Who participated

WMC was represented by Rafael Barrenechea, Chief Operating Officer; Brett Stoler, Vice President of Sales; and Juan Fernando González, Director of Quality.

This multidisciplinary participation provided a comprehensive perspective on the challenges and opportunities facing the industry.

The value it brings to our operations

The insights and connections generated at the WRI directly enhance WMC’s competitiveness, delivering benefits such as:

  • A deeper understanding of current and future market demands.
  • Identification of processes and technologies that strengthen operational efficiency.
  • Updates on global trends, standards, and best practices in the industry.

Events like this reaffirm our commitment to innovation, continuous improvement, and building strategic relationships that fuel our growth.

Participating in these industry forums strengthens our market position, sparks new ideas, and supports our mission of delivering high-quality products to our strategic partners.

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